Privacy Policy

 

Effective Date: 1st December 2025

 

London.town (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect and use non-personal data through cookies and analytics tools in accordance with the UK GDPR, EU GDPR, and California Consumer Privacy Act (CCPA/CPRA).

 

1. What Information We Collect

We do not collect personal identifiers such as your name, email address, phone number, or other contact details.

 

However, we may automatically collect limited, non-personal information through cookies and similar tracking technologies. This may include:

Browser type and version

Device type and operating system

Referring website

Pages visited and time spent on the site

Approximate geographic location (e.g., city or region, not exact location)

IP address (used only transiently for analytic purposes, not stored in an identifiable form)

 

2. Use of Cookies and Analytics

We use cookies and third-party analytics tools (e.g., Google Analytics) to:

Understand website usage and improve user experience

Measure site performance and traffic

Detect technical issues

You can manage or disable cookies via your browser settings. Learn more at aboutcookies.org.

To opt out of Google Analytics, you can also install the browser add-on: https://tools.google.com/dlpage/gaoptout

 

3. Legal Basis for Processing (GDPR)

Under GDPR, the legal basis for processing non-personal data using cookies is your consent. We display a cookie consent banner upon your first visit that allows you to manage preferences.

 

4. Your Rights

Under GDPR (UK/EU):

Right to access data we process

Right to withdraw consent at any time

Right to object to non-essential tracking

 

Under CCPA/CPRA (California residents):

Right to know what data is collected

Right to opt out of sale or sharing of personal data (note: we do not sell data)

Right to delete personal data (not applicable as we don’t collect any)

 

To exercise any of these rights or ask questions, contact us at: privacy@london.town (Please do not email us to request removal of personal information from our website, as none is held)

 

5. Third-Party Services

We use trusted third-party services like Google Analytics. These services may process anonymized or pseudonymized data in compliance with applicable privacy laws.

 

Please refer to Google’s privacy policy for more details: https://policies.google.com/privacy

 

6. Changes to This Policy

We may update this Privacy Policy from time to time. All changes will be posted on this page with an updated effective date.

 

Contact Us

If you have questions about this Privacy Policy, please contact:privacy@london.town